One of the biggest misconceptions about Twitter I think is that it is a social network like Facebook. The founders have indicated Twitter is not a social network, and is in fact geared toward real-time search. The fact is , Twitter and Facebook are completely different in my mind. Twitter has turned “Search” (and the RSS feed) into a human generated activity with sharing information. More importantly, using Twitter applications like Hoot Suite or Tweet Deck we can search on Twitter on any topic-- even ourselves. From there, we can find valuable links to information that people are tweeting about topics we are interested in.
What will get me a bit fired up is when I read Google should buy Twitter
because of the amount of money being poured into Facebook. These two platforms are completely different and do not compete against each other -- because Twitter is not a social network. So that logic makes no sense. Now if an analyst wrote Google should buy Twitter to extend its Search services I would see a bit more of the logic, than just the arms race mentality that is now going on between Google and Facebook, along with reading the ramblings of an analyst that is just getting upset that Google is not buying Twitter to jack up its stock price.
However, Google has already started to bake in real-time relevant Tweets into its search stream (its good to see the Internet is still “open” in that regard). The challenge for Twitter I think will be how it can generate revenue as it costs continue to rise to support this service. Both Google and Facebook receive most (if not all) of their income on targeted ads that appear on the side of the screen. Much of the discussion around Twitter involves the same thought process, which is why you are starting to see “sponsored tweets”.
Most of our clients and friends have been telling us for quite some time, "You guys need to have a website." And I keep saying, "I know but we are really busy." Well it does make sense that we have a site, since that is what Barrow Concepts specializes in.
As we launch this site and bring Barrow Concepts to life online, we would to like start by thanking all of our supportive friends and clients. We have had fun creating and working with our clients and look forward to building future blogs and websites that will contribute new ideas and inspire others.